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Week of December 10, 2012

Wixom named executive director of Business Engagement Center

Stella T. Wixom has been appointed to the position of executive director of the U-M Business Engagement Center, effective Dec. 1.

With the overall goals of strengthening the university’s ties to industry and, through those ties, to help revitalize and diversify the state of Michigan’s economy, the BEC provides companies with a single gateway to university resources.

Wixom

“The BEC helps industry access the ideas, expertise, and talent at U-M for the broader benefit of society,” said Stephen Forrest, vice president of research, whose office jointly sponsors the BEC along with the Office of the Vice President for Development. “And the relationships we build with industry greatly help enhance the richness, diversity, and relevance of our research enterprise.”

Established in 2007, the BEC now has on-going relationships with more that 1,000 companies in Michigan and beyond.

“The partnerships we establish through the BEC open the door to opportunities for industry to support our continuing ability to attract top faculty and students,” said Jerry A. May, vice president for development. “This support is critical to our efforts to maintain and strengthen the excellence of U-M as a resource for society.”

Wixom has been serving as interim executive director since May 1, when the BEC’s founding executive director, Daryl Weinert, was appointed associate vice president for research, overseeing the Office of Research and Sponsored Projects.

She joined the BEC as a director in 2008. In that role, she developed strong relationships with schools, departments and units across U-M as well as with a range of companies. She also helped build partnerships with the Michigan Economic Development Corp. and other economic development organizations in the state.

Before coming to U-M, Wixom was the national sales director for CFI Group, a customer and employee satisfaction research and consulting firm. Prior to that, she held a variety of senior sales, marketing, and customer satisfaction positions at Nortel Networks. She holds a Bachelor of General Studies from U-M with a focus on business and communication.

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